Consumer & Retail

Seize opportunities in Indonesia's evolving consumer and retail market through the adoption of customer-centric and localisation approach.

Indonesia Consumer Consulting Firm
Indonesia Consumer & Retail Consulting Company
Retail shows no signs of slowing down recently. It is largely driven by the country's rising middle-class consumption. Indonesia is rapidly urbanizing and its consumer spending already at 57% of GDP. Moreover, many unorganized retail outlets are being replaced with big retail hypermarkets.

Indonesia is also one of the hottest e-commerce markets. A study by Google and Temasek indicated that the Indonesian online market will be worth around $53 billion by 2025. It accounted for fro 8% of total retail sales in 2018 and is expected to reach 18% by 2023.

Market Research Indonesia will guide you to capture the opportunities in the market across various areas, including digitalization, digital wallet and marketplace, and social networking service. Our team of professionals is committed to helping you to anticipate the changing needs of buyers and succeed in the market competition.

Our Key Service Offerings

Indonesia Market Intelligence

We learn form best practices as well as our hands-on experiences to gove practical and constructive insights for our clients. Our team will help them to anticipate changes and competitions in the market.

Indonesia Market Entry

Several actionable options are measured as we try to reduce financial uncertainty for clients. We provide relevant informations regarding market conditions, including partners, channels, competitors, customers, suppliers and many more.

Indonesia Competitive Intelligence

We examine market competition in Indonesia and learn from best practices to eliminate excessive omissions and reinventions. We assure clients will get strategic leverage by discovering competitors’ blind spots and untapped opportunities to improve.

Indonesia Customer Intelligence

Our expert team analyses customers’ buying trends, behavior and demographic to give startegic input for the development of new innovations.

Our Success Stories

Market Trial and Distributor Partnership Research

Our client aimed to understand the market potential, customer behavior, and distributor partnership for passenger and industrial lubricants in Indonesia.


Our Success Stories

Distribution Network Assessment in Indonesia

Our client was keen to improve market penetration and reduce the distribution cost of their lubricant business in Indonesia.



App Indonesia Covid
Indonesian Health Applications to Provide COVID-19 Home Consultations

Online health apps in Indonesia have joined forces to support the Indonesian government’s coordinated measures to deal with the COVID-19 pandemic by providing free home consultations to those in need.

five measures to stabilize the rupiah
Bank Indonesia Releases Measures to Stabilize Rupiah amid COVID-19 Fears

Bank Indonesia (BI) has just announced five measures to stabilize the rupiah, following the recent official report of the first confirmed cases in the world’s fourth-most populous country.

indonesia relocate its capital city
Indonesia to Relocate Its Capital City

Indonesia has taken a big step in its history following the plan to relocate the capital city from metropolitan Jakarta to a jungle-covered area located on the island of Borneo.

ev adoption in Indonesia
Indonesia to Boost EV Adoption

Indonesia sets an ambitious target on the adoption of electric vehicles (EV) with 2.1 million e-motorcycles and 2,200 e-cars expected to take the road by 2025. However, the availability of charging infrastructure and expensive price of EV remains to be the main challenges for the EV adoption.

Discuss your needs with our team CONTACT US